14 Jul 09 Choices of Keywords
Choices of keywords
There are many techniques to plan for keywords in SEO (Search Engine Optimization) world. It is critical to use all the techniques so that search engines can index your site better than others. It is actually called on-page optimization which is important part of SEO.
Typically, the choices of keywords are to target traffic to your site relevant to keywords that internet users will search. However, each page can be optimized for different keywords, but the most important thing is not to focus on search engines, but to focus on the content of your materials. So, here are details keywords that you can actually optimized on page and they should be done on each and every single page of your site. Especially when you have a blog, it is very effective to optimize as blogs are content based and pretty easy to implement your SEO.
Keywords density
Let’s say, if you are writing about SEO, you will probably write more than once on the word, SEO. But too much is never good and always follow your heart to write rather than worrying too much about search engines and how they will index. Sometimes, when you try so hard, it makes visitors not only to feel confused but also not to come back for next time.
Long tailed keywords
Long tailed keywords are usually very long keywords and sometimes it is good to implement on possible long tailed keywords on your site. For example, “how to make a good plan on summer holidays” are long tailed keywords and you can actually optimize for headers, titles and rhetorical questions. It is important to know that generally, search engines will omit more of the conjunction words, but if you include them, they can be searched and match up according to the relevancy of search as well.
Overlapping keywords
This is basically associated with long tailed keywords search, the best way to highlight your keywords are H1, H2, paragraph html, bold, underlined, and italics, but not overkill it, of course. For example, the keywords that can search well on “make money online” could also be searched well in “make money online information”.
Misspelled keywords
They are to avoid at all costs for me, I have some contradictions with some of the SEO masters that you can actually intend to use misspelling, however, I do not follow their suggestions because most of the search engines no longer use meta tags because of keywords spamming and 90% of top search engines have already filtered with spelling checker for search results especially in English language search.
Plural keywords
Some people actually use plural keywords to search. So, it’s sometimes good to construct your site with both singular and plural number for commonly used words. Therefore, you can actually cover both when search is sought.
Localizations of your targeted audience and keywords
If you actually install Google analytics, you can actually geo-target or alternatively know who are your frequent visitors. The selection of words can actually give them easier to understand meaning and more feel like to read it more. For example, use toilet, loo, bathroom, lavatory or restroom according to your visitors to get acquaintance with your site. If you are promoting for products or services focused on particular country, it is vital to use these localizations for your potential buyers/visitors.
Caps and Hyphens
Usually, capital and hyphenated keywords are not mentioned much in on page SEO. But they are actually practical to use. Many people overlook SEO but build millions of web pages and they do not know what they are missing. In addition, capital keywords are not treated for special but it actually looks very professional, however, with good spelling checker website such as Yahoo! and Google actually make use of the importance of capital, because in some cases, capital plays a role, for example, internet and Internet. For hyphens, most search engines consider as a space, however, indexing with or without hyphens are different, so the best thing is to use both intentionally, so that you can cover both. Or you can do some research on what type of usage and search is used on particular keywords and examine whether e-mail or email is used more if there’s a case.
So, there you go, these are fantastic methods for on page optimizations and I am sure you do not miss these, so that you can generate more visitors than your competition. Because once you have started a website, you have millions of competition and the most important thing is to offer uniqueness and attractiveness to your potential visitors. Good Luck.
Reference: SEO Book by Aaron Wall 2006, an e-book which I really like. I am not affiliated with the author and you can actually Google to buy his materials if you want.
Tags: blog, e-book, generate, google, Google Analytics, h1, h2, how to, information, keyword, make, money, more, page, pr, search engine, traffic, Website
29 May 09 New PageRank updated
Yesterday, Google updated PageRank again. I was expected to see end of June for new updates, however, it was only two months from last update and now it has updated again.
I am not really a big fan of Google PR, but It is always good to get my PR raised again by +1 in most of my sites and pages. It’s fantastic for me, because I know all my link building, SEO/SEM and hard work have paid off.
So, how about your site(s)? Any improvements?
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